A new charity Shine bright in the east midlands

over £40,000 is being handed out to good causes in the east midlands thanks to a unique new charity set up by local business entrepreneurs.

The star Trust is an innovative new organisation, established to raise funds to assist small local charities and to offer a second tier of support that stems from the wealth of knowledge that sits within this unique cadre of business professionals.

star Trust patron and founder of my-wardrobe.com, sarah curran mbe explains “Giving the money is really just the first part of the process, we want to ensure that every penny is used to its full potential. By offering business advice on key areas such as marketing or leadership we hope to make a much bigger difference and pass on some of our expertise.”

The first two fundraising events for the star Trust have included a successful bentley leicester driving day at donington park racing circuit and a fantastic fundraising ball at stapleford park hotel attended by 165 entrepreneurs and business owners from the region.

A new charity Shine bright in the east midlands
steve hampson, co-founder of the star Trust explains “85 per cent of all charity donations in the UK go to a small number of national charities that have the resources and connections to access donors and staged events. Of course these charities do some amazing work, but often as much as 60 per cent, are actually used to meet their internal administration costs and do not benefit the charity”

Tim maxted, co-founder of the star Trust and ceo of berkeley insurance Group, added: “in the current climate, many small charities are battling for survival and they desperately need our help. We are passionate that all the money we raise is spent wisely and really makes a difference in the east midlands.”

The first four charities set to benefit from a much needed cash injection include: Nottingham’s double impact, drug and alcohol charity, the Jon egging Trust, set up in memory of the red arrows Flt lt Jon egging, leicester’s Warning Zone which helps children understand the risks of accidental injury and harmless, a Nottingham based charity helping people who self-harm.

a new vehicle will be purchased for The Warning Zone to allow children in wheelchairs to access the facility vimme rathour, ceo for Warning Zone said:

“We are delighted to be selected by the Star Trust as one of its charities for this year. The Star Trust is a fantastic concept, it is highly commendable that it seeks out and supports charities that perhaps don’t get as much recognition as ones that are more in the public eye.

“The donation will ensure that our Road Safety Zone is inclusive to all young people and will go towards replacing our current people carrier with a vehicle that has disability access.”

For more information on the Star Trust, or to get involved in the charity or to apply for funding, call Star Trust 0116 2614797

Image: Star Trust Patrons: Stuart Ross - high Growth, Sarah Curran MBE, Founder of my-wardrobe.com and Tim Storer - Joint MD Pukka Pies